Privacy Policy

Last updated: 1 February 2026

SweetStream (“we”, “us”, “our”) respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and protect information when you use the SweetStream website and application.

This policy applies to:

  • https://sweetstream.app
  • https://app.sweetstream.app

1. Who we are

SweetStream is a software platform that helps cake makers and small baking businesses manage enquiries, orders, payments, and customer information.

Data controller:
SweetStream
Email: support@sweetstream.co.uk

2. Information we collect

We only collect information necessary to provide and improve our service.

a. Information you provide directly
  • Name
  • Email address
  • Business name (optional)
  • Account login details
  • Customer and order data you choose to enter into the platform
  • Support messages you send to us
b. Payment information

Payments are processed by third-party payment providers (such as Stripe). We do not store your card details.

c. Automatically collected information
  • IP address
  • Browser type and device information
  • Pages visited and basic usage data
  • Cookies and similar technologies

3. How we use your information

We use your data to:

  • Provide and operate the SweetStream platform
  • Create and manage your account
  • Process subscriptions and payments
  • Respond to support requests
  • Improve product performance and usability
  • Ensure security and prevent misuse
  • Comply with legal obligations

We do not sell your data.

4. Legal basis for processing (UK GDPR)

We process your data under the following legal bases:

  • Contract – to provide the SweetStream service
  • Legitimate interests – to improve and secure the platform
  • Legal obligation – for tax, accounting, or regulatory requirements
  • Consent – where you have explicitly given it (e.g. marketing emails)

5. How we store and protect your data

  • Data is stored securely using reputable cloud infrastructure
  • Access is restricted to authorised personnel only
  • We use industry-standard security measures to protect your information

We retain your data only for as long as necessary to provide the service or meet legal requirements.

6. Sharing your data

We may share limited data with trusted third parties only where necessary, including:

  • Payment providers (e.g. Stripe)
  • Hosting and infrastructure providers
  • Analytics tools (used in aggregated or anonymised form where possible)

All third parties are required to protect your data and use it only for agreed purposes.

7. International data transfers

Some service providers may process data outside the UK or EEA. Where this happens, we ensure appropriate safeguards are in place in line with UK GDPR.

8. Cookies

SweetStream uses cookies to:

  • Keep you signed in
  • Improve site performance
  • Understand how the product is used

You can control cookies through your browser settings. Some features may not function correctly without cookies.

9. Your rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Correct inaccurate data
  • Request deletion of your data
  • Restrict or object to processing
  • Request data portability
  • Withdraw consent at any time

To exercise your rights, contact us at: support@sweetstream.co.uk

10. Children's data

SweetStream is not intended for use by children under 16. We do not knowingly collect data from children.

11. Changes to this policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.

12. Contact us

If you have any questions about this Privacy Policy or how we handle your data, contact:

Email: support@sweetstream.co.uk